john hafner

john hafner


John Hafner always wanted to tell stories with his camera, but he didn’t know where to start. Then he and his wife took a leap of faith and discovered a place called Montana. And suddenly every horizon opened up, and everything changed.

From his base in Missoula he’s travelled the world for more than a decade, shooting for many of the outdoor industry’s biggest names, including Dick’s Sporting Goods, Cabela’s, Filson, Under Armour, Danner and Yeti.

From Alaska to Zimbabwe and countless places in between, he’s captured the beauty of wide-open spaces and unforgettable faces. And he’s captured moments of thrilling adventure, collaborating on advertising campaigns, catalogs and magazine features with people who share his passion for God’s great outdoors.

John has been charged by elephants, chased by a white rhino, and once shot an insane 17,000 images in a single day. But while he’s had more excitement and success than a skinny kid from Pennsylvania ever thought possible, he truly believes his best work is yet to come. Shoot after shoot, he strives to tell compelling stories with bold, fresh vision. And that’s the kind of approach that can breathe new life into any brand.